G FUEL and Warner Bros. Consumer Products Team Up to Create The One — Inspired by the New Film 'The Matrix Resurrections'

NEW YORK, January 19, 2022 – G FUEL developed a new Limited-Edition Collector’s Box in collaboration with Warner Bros. Consumer Products to celebrate the release of The Matrix Resurrections, now playing in theaters and streaming on HBO Max through January 21, 2022.

Enter The Matrix and fight the machines for your chance to grab this Limited-Edition G FUEL The One Collector’s Box inspired by The Matrix Resurrections, now available for pre-order at GFUEL.com for customers in the U.S., Canada, U.K., Germany and Australia! 

This is the third time G FUEL and Warner Bros. Consumer Products have collaborated on a flavor, the first two being Mortal Kombat 11’s Ice Shatter and Scorpion Sting, based on the franchise’s Sub-Zero and Scorpion characters, respectively. This Limited-Edition Collector’s Box comes with an exclusive Shaker Cup tattooed with the White Rabbit that Neo needs to follow and a 40-serving tub of The One, decorated in cascading Matrix code. 

G FUEL The One is sugar-free and loaded with antioxidants from 18 different fruit extracts. A serving of the new flavor has only 15 calories and contains 140 mg of caffeine along with proprietary energy and focus-enhancing complexes. Just as Neo rediscovers that he is the “The One'' in the new film, you will unlock a bold melon flavor with a sour citrus kick. The One is your new source for energy and focus, so you can effortlessly dodge incoming projectiles in any game you play all night!

“I’ve been a longtime fan of the Matrix films,” said G FUEL Founder and CEO Cliff Morgan. “So, I couldn’t be more excited than to share with our fans a new flavor that will have them flying like Neo and Trinity.  Now, follow the white rabbit and take the red pill!”

Pre-order your Limited-Edition The One Collector’s Box now at G FUEL.com while supplies last!

About G FUEL 
As The Official Energy Drink of Esports®, G FUEL provides gamers with a healthier, more performance-driven alternative to standard energy drink products. With an ever-expanding, sugar-free product lineup that includes a powdered energy formula, ready-to-drink cans, powdered hydration formula, edible energy crystals, and sparkling hydration, G FUEL has firmly established itself as the market leader in the gamer energy drink industry. 

With over 300,000 5-star Shopper Approved Ratings, a shipping network that spans over 125 countries, a newly-forged nationwide retail campaign, and a global social media footprint of over 1 billion followers, G FUEL maintains the industry’s largest and most passionate community of fans, customers, content creators, and partners. Content creators and partners who include the likes of NoisyButters, NICKMERCS, Luminosity Gaming, PewDiePie, Summit1G, xQc, KSI, Logic, Roman Atwood, ONE_shot_GURL, SavinTheBees, Ghost Gaming, Activision, SEGA of America, Capcom®, Bethesda Game Studios, Warner Bros., Disney, Lucasfilm, The Tetris Company, BANDAI NAMCO Entertainment Inc., Sony Pictures, RESPAWN Products, SteelSeries, and Digital Storm.

 Join the movement today at GFUEL.com and follow us on social media @GFuelEnergy. 

Press Contact: 

media@gfuel.com

Distribution and Wholesale Contact: 

dluks@gfuel.com

About Warner Bros. Consumer Products
Warner Bros. Consumer Products (WBCP), part of WarnerMedia Global Brands and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by WarnerMedia’s biggest franchises from DC, Wizarding World, Looney Tunes, Hanna-Barbera, Game of Thrones, Cartoon Network and Adult Swim. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBCP is one of the leading licensing and retail merchandising organizations in the world.

About The Matrix Resurrections
From visionary filmmaker Lana Wachowski comes The Matrix Resurrections, which reunites original stars Keanu Reeves and Carrie-Anne Moss in the iconic roles they made famous, Neo and Trinity. The film also stars Yahya Abdul-Mateen II, Jessica Henwick, Jonathan Groff, Neil Patrick Harris, Priyanka Chopra Jonas, and Jada Pinkett Smith.

Lana Wachowski directed from a screenplay by Wachowski & David Mitchell & Aleksander Hemon, based on characters created by The Wachowskis. The film was produced by James McTeigue, Lana Wachowski and Grant Hill.  The executive producers were Garrett Grant, Terry Needham, Michael Salven, Karin Wachowski, Jesse Ehrman and Bruce Berman.

Warner Bros. Pictures Presents, In Association with Village Roadshow Pictures, In Association with Venus Castina Productions, The Matrix Resurrections.

THE MATRIX and all related characters and elements © & ™ Warner Bros. Entertainment Inc. (s22)