SHARINGAN
Channel the energy of the Copy Ninja himself, Kakashi Hatake, with this epic limited-edition NARUTO SHIPPUDEN Sharingan Collector’s Box!
STAY FROSTY
Get a taste of winter magic with Stay Frosty and awaken your holiday spirit with the help of the new and improved Formula 2.0!
Energy powders
energy drinks
hydration
protein
A NEW DROP EVERY WEEK
From iconic games to legendary anime and beyond—G FUEL delivers high-powered drops packed with flavor, energy, and fandom. Fuel up. Power on. Collect the hype.
NO LIMITS. JUST FUEL.
From clean energy and laser focus to elite hydration and fast recovery, G FUEL is built for every part of your grind. No sugar. No crash. Just formulas that help you stay sharp, go longer, and come back stronger—no matter what’s in your way.
SUSTAINED ENERGY + FOCUS
PERFORMANCE, ENDURANCE & RECOVERY
HYDRATION & ELECTROLYTE BALANCE
IMMUNE & ANTIOXIDANT SUPPORT
LOW CALORIES & ZERO CRASH
FUELED BY EPIC STRENGTH
HANG WITH THE BEST
Support your most beloved creators by trying their original G FUEL flavors which are uniquely crafted to reflect their personalities and style—each flavor is a one-of-a-kind tribute to the creators you love.
EXPERIENCE NEW WORLDS
Go on an adventure and get a taste (literally) of your favorite universes. Be transported straight into their worlds with these incredible collaborations, from iconic TV shows to epic video games. It’s all just a sip away!
FIND YOUR FUEL
Whether you’re chasing clean energy, zero-jitter focus, or all-day hydration—there’s a G FUEL for it. Find your flavor, match your mission, and hit every day at full power.
THE FUEL BEHIND THE GRIND
From gaming and pop culture to fitness, fandom, and flavor—G FUEL brings the energy, hydration, focus, and recovery you need to power your passion. Every scoop is packed with a playful punch—because who said greatness had to be serious?
Level Up
The G FUEL universe is just one step away. Are you ready?